Etsy Offsite Ads Calculator
When an Etsy order comes from an offsite ad, Etsy takes an extra 12% or 15% on top of your regular fees. See that ad fee and what's left of the sale.
Last updated — rates and figures change over time, so always confirm with the current source.
The ad fee is on top of your regular Etsy fees — listing, transaction and payment-processing fees still come out of the sale. This calculator shows only the offsite ads piece.
Etsy advertises your listings on Google, Facebook, Instagram and other sites. When a sale is attributed to one of those ads, Etsy charges an ad fee — 15% for sellers under $10k in trailing-12-month sales, 12% for sellers who've passed $10k. Sellers under the threshold can opt out.
Frequently asked questions
How much does Etsy charge for offsite ads?
15% of an attributed order for sellers under $10k in trailing-12-month sales, or 12% once past $10k. It's charged in addition to regular Etsy fees.
Can I turn off Etsy offsite ads?
Sellers under the $10k threshold can opt out. Once you exceed $10k in sales over the trailing 12 months, offsite ads become mandatory.